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Email Opt-In Ideas for Fashion Brands
STRATEGY Sable Williams 3/9/23 STRATEGY Sable Williams 3/9/23

Email Opt-In Ideas for Fashion Brands

Creating an effective email opt-in is a great way to increase your email list. Since we don’t own the data of our social media followers, it’s crucial to have a way to connect with them.

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Perfect Your Holiday Sales Campaign in Five Easy Steps
STRATEGY Sable Williams 3/2/23 STRATEGY Sable Williams 3/2/23

Perfect Your Holiday Sales Campaign in Five Easy Steps

Organizing a profitable campaign doesn’t have to ruin your holiday spirit. If you keep it short and sweet, you can focus on reaching your holiday sales goals.

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Five Ways to Connect With Your Audience During #InstagramDown
STRATEGY Sable Williams 2/23/23 STRATEGY Sable Williams 2/23/23

Five Ways to Connect With Your Audience During #InstagramDown

So whenever you find yourself in the middle of yet another Instagram meltdown, here are a few things you can do to stay connected with your audience.

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Four Ways to Highlight Your Team Members on Social Media
STRATEGY Sable Williams 2/16/23 STRATEGY Sable Williams 2/16/23

Four Ways to Highlight Your Team Members on Social Media

Sharing your excitement for new team members with your audience allows your new hires to feel welcome and ready to put their best foot forward for your business.

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Six Ways to Build Customer Loyalty for Your Fashion Brand
STRATEGY Sable Williams 2/9/23 STRATEGY Sable Williams 2/9/23

Six Ways to Build Customer Loyalty for Your Fashion Brand

Customer loyalty isn’t built overnight. It’s going to take time, but if you’re consistent and in tune with the needs of your audience, you’re on the right track.

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Who Should Your Fashion Brand Follow on Social Media?
STRATEGY Sable Williams 2/2/23 STRATEGY Sable Williams 2/2/23

Who Should Your Fashion Brand Follow on Social Media?

If you’re looking at your social channels wondering if it’s time for a “Following purge, do it. It couldn’t hurt. But if you’re not sure who to keep and who to remove from your list, here are three questions to help you decide.

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How to Get Customers to Show Up (and Shop) Your Pop-Up Event
STRATEGY Sable Williams 1/26/23 STRATEGY Sable Williams 1/26/23

How to Get Customers to Show Up (and Shop) Your Pop-Up Event

Deciding to host a pop-up event is the easy part; it’s getting customers to attend and spend money that’s a bit harder. Take advantage of these tips to create a successful (and profitable) pop-up event.

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Eight Items to Include In Your Fashion Brand Style Guide
STRATEGY Sable Williams 1/19/23 STRATEGY Sable Williams 1/19/23

Eight Items to Include In Your Fashion Brand Style Guide

To put it in its most simple term, branding is the overall aesthetic of a particular business. Think of a brand as fulfilling at least two or three of the five senses: sight, hearing, touch, smell, and taste.

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Creative Marketing Ideas for Your Next Fashion Campaign
STRATEGY Sable Williams 1/12/23 STRATEGY Sable Williams 1/12/23

Creative Marketing Ideas for Your Next Fashion Campaign

There always seems to be a holiday or business milestone right around the corner, which can make coming up with unique and innovative marketing campaigns a challenge. Try out some of these creative and unique marketing ideas for your next campaign.

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Five Reasons to Grow Your Fashion Brand’s Email List
STRATEGY Sable Williams 1/5/23 STRATEGY Sable Williams 1/5/23

Five Reasons to Grow Your Fashion Brand’s Email List

Email marketing doesn’t have to be an annoyance to your audience. Use it to your advantage to keep them in the loop and reward them for their loyalty.

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