SOCIAL MEDIA MARKETING

Broderick Group LinkedIn

Team: Broderick Group

Timeline: Ongoing

Tools: Asana, Adobe InDesign, Canva, LinkedIn

Organic CRE Positioning

A regular cadence of LinkedIn posts balanced property promotion with brand credibility, highlighting leasing opportunities, notable sales, industry recognition, community involvement, and internal initiatives. Each post was designed to be informative, visually consistent, and platform-appropriate to support brand visibility, reinforce market expertise, and display active deal flow.

Social Content Focus

  • Clear calls-to-action for leasing opportunities

  • Thoughtful use of industry press and third-party validation

  • Consistent brand voice across property, people, and performance

  • Visual hierarchy that supports the ability to scan in-feed

  • Keep firm top-of-mind without relying on paid media or overproduced content

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