EVENT MARKETING

An Evening with FILSON

Role: Communications Chair

Timeline: October 2018

In October 2018, FGI Seattle had the opportunity to host its members and guests at FILSON's flagship store to tour the manufacturing facility, enjoy a special panel discussion with FILSON executives, and shop the store with an exclusive discount.

The three-week digital marketing campaign for this event included email distribution to about 1,000 subscribers, social media posts, and advertisements on Facebook, Twitter, Instagram, and event analytics courtesy of Eventbrite.