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Five Takeaways from the Barbie Movie Marketing Strategy
Creating something as simple as a unique hashtag can do the job of rounding up all the hype around your brand. Of course, the movie’s campaign took it to a higher level with the ability for fans and followers to generate their own selfie graphics to post on their social media channels. What a great way to incorporate user-generated content into your strategy!
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Three Benefits of User-Generated Content for Social Media
if a customer loves your brand so much they take the initiative to tell everyone about it on their own, you’ve got an awesome piece of UGC on your hands.
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Fourteen Social Media Content Ideas for Fashion Brands
Don’t feel pressured to post new content every day. Think quality over quantity. Try posting a maximum of three to four times per week to ease the stress of keeping up with your competitors.